Community consultation and engagement


Community relations and grassroots campaigns: where the views of individuals and communities have a direct bearing on decision-making, we manage and mobilise their views in the client interest.

Our clients range from developers to heathcare. Increasingly, strong community capacity building has become the by-word for every publicly accountable organisation.

Optimum has an experienced public affairs team that specialises in media relations and communications campaignsaround public policy issues.

We provide a deeper understanding of what motivates your most important stakeholders and can develop a structured and measurable approach to managing communications with them.

Our team includes political campaign staff who understand the context in which decisions are taken in government, the relative influence of the stakeholders involved and can advise on the most effective communication of a client's case.

We work closely with in-house teams to help broaden public support for our client's position and build a better understanding of their business among their relevant government audiences.